Interview with Asif Iqbal (@asifieto)

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Thank you so much for joining us! Can you tell us a story about what brought you to this specific career path? 

Growing up in a very modest middle-class family in Bangalore and having a government servant as my father always motivated me to be a part of the ecosystem that can enable the society at large and that’s how I succeeded in creating a platform that can serve bilateral needs of various countries and fill the gaps.

Can you share the most interesting story that happened to you since you started doing this? 

The most interesting story in my life was when we landed at Papua New Guinea capital Moresby and we were asked never to get out of the rooms of the hotel as there were a lot of tribals. This was the first country I went with a delegation of 13 people and discovered that I never had to spend a single local currency as I was being transported in government vehicles all the time from the hotel room to various meeting locations. Another funny incident that happened was we were invited to a dinner by a local governor of a province in Papua new guinea in a helicopter over the mines and other mineral resource bases. After coming back to India, we discovered we were taken for a ride as the so-called Governor was not a governor in the real sense but someone who was running candidacy for Governor.

Which tips would you recommend to your colleagues in your industry to help them to thrive and not “burn out”? 

Identify the gaps in the local industry, go to markets, downtown, interact with local people to gather market intelligence, and then understand the way they think and what makes them undergo a certain social behavior. This is the only way to understand the needs of the local people and design products for them.

None of us are able to achieve success without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are? Can you share a story? 

During the journey, Always had some very good friends and relatives. But its the family, my wife and three children who have always been supportive of my actions and keep advising me what to do and what to wear. In fact, my 12-year-old daughter has to advise me what I have to do with a 65-year-old CEO of a big organisation and my 16-year-old daughter participates in the debate between the heads of states which empowers me as a family of people who are involved in changing the world and building relations bilaterally.

How have you used your success to bring goodness to the world? 

Yes, I have always used my success to influence youth in the colleges by attending and contributing my time regularly to various platforms of trade and commerce. Advising students and sharing my experiences with them that can enable them to relate to me in a friendly and social manner. School children are supported from time to time when I help them to get books, software, and other hardware items for their needs to empower them and give them support. Success has always been responsible for my goodness and also to act responsibly in society.

Do you have a favorite “Life Lesson Quote”? Can you share a story of how that was relevant to you in your life? 

Life lesson Quote is “Courage is the most important of all the virtues because, without courage, you can’t practice any other virtue consistently”. Always I have been very frank and clear about what I had wanted. I remember how during my conference in Hungary, Budapest. I was standing in the parking bay to meet the president, he noticed me and called me and asked me my name and asked for a picture. Because he loved our Prime Minister Modi and wanted to picture me with him as an Indian. It’s indeed a matter of courage for me.

How can our readers follow you on social media? 

Readers can follow on my Facebook page, Linkedin, Instagram, and our website http://www.ieto.online that details all affairs of the organization.

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