Thank you so much for joining us! Can you tell us a story about what brought you to this specific career path?
I always been great with my words and demanded attention. After coming home from prison, I focused on music and building a fan base. After dropping my first project, I moved to California and took off. I dropped a single with Rich The Kid called “Motorola” that did over 100,000 streams. In 2017, I partnered up with Priority Records. I dropped a single and a project with them that catapulted me in the industry circle. After building my own rapport with the digital marketers and playlist curators I decided to leave Priority Records and go fully independent. Now I’m not only an artist, but I’m also the CEO of my own company “Lets Roll Records” and offer distribution and marketing to other artists.
Can you share the most interesting story that happened to you since you started doing this?
Upon our first major album release, we purchased a billboard in our hometown, In less than 24hrs someone set the billboard on fire and it made NJ12 News. The story gained an outpour of community support to where other local entertainers went to social media and showed unified support as well. This led to A&R to connect us showing interest in all the hype around a local artist, the first to invest there own money toward a billboard to promote an album.
Which tips would you recommend to your colleagues in your industry to help them to thrive and not “burn out”?
Stay dedicated to your sound. Keep your content organized and stay creative at the same time. Your team is everything, no one is above anything we’re trying to accomplish.
None of us are able to achieve success without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are? Can you share a story?
My team Lets Roll Records has been here throughout the struggle before music. Before there was a label we were all in the streets together and grew up from childhood. I can’t single out one person because of each individual plays an important and specific part.
How have you used your success to bring goodness to the world?
We’ve supported numerous charities and have done podcasts dedicated to an upcoming artist on what to look out for with the music industry. The understanding of young artists there trials and tribulations is only part of molding the next generation of artists. Talking to them and offering studio time can change a young artist’s life when they hear there first Mastered track.
Do you have a favorite “Life Lesson Quote”? Can you share a story of how that was relevant to you in your life?
“Loyalty & Royalty”.
Loyalty comes through real-life situations over time and that means more than any type of monetary gain. This is what “LR” represents, our dice in our logo represents taking a chance at like by rolling the dice at success.
How can our readers follow you on social media?