Interview with Sew Shore (@sewshore)


Thank you so much for joining us! Can you tell us a story about what brought you to this specific career path? 

I came from a strong background in retail and graphic design. My career accelerated by finding growth opportunities in each market or company I worked for. As I ventured out on my own my retail and design background naturally brought me quite a bit of custom apparel printing and embroidery orders. I was also a contract designer for an established uniform company, who later offered me a partnership position. That company was Sew Shore. I accepted the role and doubled the company’s sales in a single year. I bought out the previous partner and owner and launched our umbrella parent company, United Uniforms USA Inc. Our business continued to grow with sales exceeding three times the company’s previous annual gross.

Can you share the most interesting story that happened to you since you started doing this? 

We have established exceptional relationships with our vendors which have allowed us the ability to create truly one-of-a-kind uniforms for our various clientele. From total uniform overhauls of numerous local fire departments to custom colored scrubs for local healthcare systems, we’ve been able to pull off incredible branding feats not seen in our industry by companies of our size.

Which tips would you recommend to your colleagues in your industry to help them to thrive and not “burn out”? 

Stay hungry and invest in your business. It’s too easy to sit back and be fat and happy when all is going well. Complacency is toxic for growth. Burn out exists from either not being efficient in your process or from being complacent and reliving your day to day operations with no change. Just because you think you know everything about your business doesn’t mean you are great at everything. That should be your fuel… to get good at the things you aren’t great at.

None of us are able to achieve success without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are? Can you share a story? 

I spent my most formative years living with my uncle. He was a highly awarded and acknowledged salesman. I saw the work he put in, I saw him work for “the man”, and I saw him do it on his own even bigger and better. He was able to sell his business later on and pursue truer passions for the long term. He still has an incredible work ethic and he continues to encourage and motivate me. As an entrepreneur, sometimes it takes another to really understand you.

How have you used your success to bring goodness to the world? 

I love being charitable, and I love seeing the results of that within our community. It leaves a good and long-lasting impression. I also spend a lot of time mentoring other startups and ideas that inspire others. These things foster not only loyalty and accountability but, good people and good places.

Do you have a favorite “Life Lesson Quote”? Can you share a story of how that was relevant to you in your life? 

“Everything is an opportunity”. I watched a documentary on a spelling bee and learned that the same people that won year after year, simply felt it was an opportunity. So they took what they did very seriously and they worked hard at their niche and they reaped the rewards. It was not difficult for them, it was just the opportunity that drove them. I feel we tend to live in a culture where entitlement thrives and people wait for the opportunity to choose them instead of just grabbing it. This can be as simple as returning a phone call or putting in an extra effort. Everything is an opportunity, it’s what you choose to do with it.

How can our readers follow you on social media?

We are on Facebook, Instagram, and Twitter as SewShore. I have a LinkedIn account that is primarily for my own use but I do post occasional updates and articles pertaining to our business.

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