Thank you so much for joining us! Can you tell us a story about what brought you to this specific career path?
When I was a young kid in preschool my mom would always play her gospel records in the car on our way to school. There was one song that was my favorite, “No Charge” by Shirley Caesar. I and my sister loved that song so much that when it came on the radio, my mom would let it play all the way out before we had to get out go to school. That was the first example of my love for music.
In high school, I started to use music as an expression of myself. I’m normally soft spoken and chilled out so most people don’t get past the first layer, but there’s a lot that goes on in my head and in my life. So that’s when I started to just write from my soul and my feelings, and I realized I had a gift for it. Now with over 15 years of dedication to this lifestyle, my music serves a greater purpose. My music speaks to the soul, to the planet, to love. It’s my contribution to the wellbeing of life.
Can you share the most interesting story that happened to you since you started doing this?
When I was in college back in 2017, my cousin invited me to come to a Cam’Ron concert in Ardmore, right outside of my hometown Philly. He was on the Killa Season 2 Tour. We got into the venue VIP, watched the whole performance from the balcony, and when it was over I saw a mob of people coming my way. I didn’t pay it any serious attention. As they got closer and walked passed me I just happened to look up for a quick second and…”Oh sh**, that was Cam’Ron!” He was making his way to the dressing room where he was doing meet-and-greets with fans out front. After the meet-and-greets, my cousin called me into the dressing room of about 30 people, including Cam. My cousin said to me, “You ready?” They gave me the floor and that was the night I rapped for Cam’Ron and his squad. I was shown love, respect, and appreciation from a rap legend and that’s something I’ll remember forever.
Which tips would you recommend to your colleagues in your industry to help them to thrive and not “burn out”?
I would suggest everyone stay honest. We know our truths, we know our lies. We need to realize how our decisions affect the people and the world around us. If you realize what your gifts are already, use them to build a life for yourself. When you build a life for yourself you become free. When you become free, you want the same for others. So stay true, stay honest, stay you.
None of us are able to achieve success without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are? Can you share a story?
OffBrand, my group of musical brothers. In 2010 I was a freshman in high school. Jordan, my teammate on the West Catholic baseball team, heard me rap at practice and told me about his brother, Tre, who records and produces music. I had never recorded my raps before so he invited me to meet Tre and have a recording session some time. We ended up scheduling a session for the last day of school that year. So when school was out I headed straight home, got dressed, and headed to meet Jordan. I get off the bus, we walk some blocks to his house and he tells me he won’t be joining the session. I didn’t know anyone else there so I was a bit nervous. When we walked into the house it was 6 guys, all tough, all starring me down. I thought they were going to rob me, I thought I got set up. Then I saw the microphone in the living room and I knew that if I could just get on the mic…I’d do my thing. So after being interrogated and patted down for weapons, I was able to get on the mic. Long story short, those guys that I thought were going to rob me ended up becoming my brothers. Through music and outside of music, those guys are my brothers for life. They saw me as a 15-year-old kid who only knew how to rhyme. They taught me by example and by leadership. I watched them, I studied them, they gave me lessons. They saw me grow from that 15-year-old into an artist, and from an artist into a businessman. I’m the youngest in the group but I also own the label that all of my big bro’s are signed to. They saw my gifts early and told me I was The One. So they rallied behind me, nurtured me, and instilled in me all the things I needed to eventually become the leader of our team. And for that, I love my guys.
How have you used your success to bring goodness to the world?
My music alone is an example of my part in making the world whole. My lyrics are meant to enlighten my listeners. My stories are meant to teach, to give wisdom and guidance to those who can relate. It does not glorify and insist on the life of a man that has everything, rather the life of a man who makes self-honesty cool. Outside of music, I use my gifts of words to inspire and educate kids as a guest speaker at school events, and as a youth football conditioning coach. Music and sports are probably the most essential vessels in the world when it comes to teaching kids.
Do you have a favorite “Life Lesson Quote”? Can you share a story of how that was relevant to you in your life?
“Do the math.” I was a senior in high school at a brand new school all the way to North Philly. I’m from West Philly so the bus commute was pretty long. One night I’m on the bus home from school and this older man was staring hard at me. Hostility grew in me and I stared back. The bus stopped, someone got off, he moved closer to me. Now I’m ready to fight. He taps me and says to me with a smile, “What school you go to?” You any good at math?” he said. Even though I don’t remember the full conversation, I remember the one phrase he kept saying to me: “Do the math.” Meaning analyzes, think, be logical, be a planner, be organized, be alert, and aware. Words and lessons from a complete stranger who just saw something in me that day.
How can our readers follow you on social media?
Twitter and Instagram @louanthony_ ,